Thursday, April 7, 2011

Lebron James & Liverpool

We all know about Lebron and his desire to become a global icon. That is probably one reason why he left Cleveland for South Beach.
According to Wikipedia (which you may take seriously or not):


James has endorsement contracts with Nike, Sprite, Glacéau, Bubblicious, Upper Deck, McDonald's and State Farm.[132][133] With Nike, James has released six signature shoe styles, and four additional shoes (20–5–5, Soldier, Soldier 2, Ambassador). He has acted in a 2007 series of commercials called "The LeBrons", as well as had his likeness voiced by Kenan Thompson in a 2009 commercial series titled "MVPuppets". In December 2007, James was ranked at #1 in the Forbes Top 20 Earners Under 25 with annual earnings of $27 million.[134]
Now, Lebron, Inc. takes the next step in building his brand in an attempt to be a global marketing tool. He is now a minority owner of Liverpool FC. Yes, the team with the iconic anthem.

As such, maybe he is the magic talisman that would bring luck and hope to a star-crossed franchise. Wait, I think I have seen this scenario before...

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