The evolution of the LeBron Narrative, by PTI

Grantland's new piece is great, because this was cobbled from the archives. Great job.


Wonder what is next for him?

Lebron and the Liverpool Shoe

Lebron James has said that he wants to be a billionaire athlete. To get there, he'll have to make smart marketing decisions with the stuff that he is responsible with. His latest effort to get to that milestone involves his latest plaything.

As part of his deal involving his sports marketing firm, LRMR Branding and Marketing, with the Fenway Sports Group just over a year ago, he secured a minority stake in the ownership of Liverpool Football Club. He already made his way to Anfield during the lockout to watch the Reds play. During that time, he gave the players custom-designed Beats by Dre headphones.

Now, he and his Nike cohorts apparently have designed a version of the Nike Lebron 9 Low sneaker, in what was termed as a marriage of an old passion (basketball shoes) with a new one (ownership of a football club). However, if you are a true Kopite, you will see some things that look kinda off.

Et tu, Scottie Pippen?

So, Scottie Pippen said that LeBron James is a better player than Michael Jordan. Interesting to note that it was Chris Broussard, the guy other than Brian Windhorst on ESPN that is thought to be the closest to James, who asked the question. Chris was guy who insisted that the James is going to Miami just before "The Decision" took place.


Feel free to compare His Airness to the King. Restrict yourself up to Jordan's first threepeat, if you want. Lebron has a long way to go. Will he get there, it's up to him and what does he want to do with what lies ahead for his future. He has to answer the question: What do I definitely want to accomplish, really?

In addition, it's hard for us to judge legacies when one has not yet finished his and is still in the midst of carving what his true legacy is, was and will be. We still do it because it makes good conversation and debate.

All I know is, we will have an idea on how things might just turn into when the games tip off American Airlines Arena / Center.

Update: Just as I am writing this, Pip tweets his explanations.

Lebron James & Liverpool

We all know about Lebron and his desire to become a global icon. That is probably one reason why he left Cleveland for South Beach.

Lebron being Efficient and Consistent

Okay, I know some people grow sick and tired of talking about the Heat, because they really do make an interesting storyline for the whole year. However, after what most saw during the game (it was shown on BTV), and from reading the tweet streams and tweet conversations after the game(s), color the world impressed with the Stud-worthy statline.

Lebron and Legacy

Lebron, it is all about you. It is all about your legacy and your future. Game 5 was unacceptable given your stature and who you are and what people expect from you. They expect effort and competitive drive. Even if things are not going your way, you go out there and you show that you gave it your all, just like the great ones did.

We are witnesses today, Lebron. We will witness what you got tonight. Because this will set the tone for what is to come.